Marketing Certifications

SMstudy® Certified Marketing Strategy Specialist


SMstudy® Certified Marketing Strategy Specialists facilitate well-planned marketing strategies to satisfy the goals set by the Corporate Marketing Strategy or Business Unit/Geographic Strategies. Marketing Strategy is one of the most crucial Aspects of Sales and Marketing.

SMstudy® Certified Marketing Strategy Specialists are able to define a product’s or brand’s unique value proposition, target markets, and strategies to connect with defined audiences.

Specialists are able to specify the overall pricing and distribution strategies of a product or brand, and outline the objectives, metrics and budgets for all marketing activities.

Successful candidates will be awarded the SMstudy® Certified Marketing Strategy Specialist certification by SMstudy® after passing the exam.

 Enroll Now at only €289,00

Prerequisite Experience

  • 3-years work experience
  • Study of all processes in SMstudy® Guide – Marketing Strategy book and 20 mandatory educational hours.

Prerequisite Education

  •  Preferably SMstudy® Certified Marketing Strategy Associate

Target Audience

  • Sales and Marketing Professionals

Exam Format

  • Multiple choice
  • 140 questions
  • No negative marks for incorrect answers
  • 180-minute duration
  • Proctored online exam

Audience Profile

  • This certification is appropriate for anyone interested in becoming a Marketing Strategy Specialist.


  • Candidates should have a minimum of 3 years work experience. It is preferable to complete the SMstudy® Certified Marketing Strategy Professional certification and study all processes in the SMstudy® Guide – Marketing Strategy book before applying for the SMstudy® Certified Marketing Strategy Specialist certification.
  • It is also mandatory to earn 20 educational hours by attending Marketing Strategy Specialist classroom training provided by a SMstudy® approved VMEdu Authorized Training Partner (V.A.T.P.).
  • If a student is working somewhere as a marketing professional then his experience can be counted towards 40 hours and he can go through the online course and give the exam. There is no such rule to go through the classroom course and then give the exam.

How to earn Specialist Level Certification

Register for the exam and pay the appropriate Fee.

  • As you communicate the payment, you will be enabled to access the course material trough the credential you will automatically receive.
  • Login and access the collection of best Sales and Marketing courses through online or SMstudy® mobile app using the credentials provided by  us, your SMstudy® A.T.P.
  • Access the online course on ‘Marketing Strategy’.
  • Read through all the important concepts covered in the course.
  • The course includes:
    • High quality videos
    • Study guides
    • Chapter tests
    • Glossary of important terms
  • Take the exam
  • Take the three hour proctored exam online.
  • Upon successful completion of the exam get an online certificate.

If you are unable to pass the exam, you can schedule again by paying  a fee ($50,00).

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