SMstudy® Certified Digital Marketing Experts are experienced in facilitating well-planned digital marketing strategies to meet the targets set by the Corporate Marketing Strategy.
Given the nature of the constantly evolving online world – with new channels developing with greater frequency, and audiences exploring new sources of online content- Digital Marketing is one of the most crucial aspects of sales and marketing.
SMstudy® Certified Digital Marketing Experts are able to define all marketing activities that use electronic devices connected to the internet to engage with customers.
Experts will also be able to plan, develop and optimize available digital marketing channels to achieve the objectives defined for a product.
Successful candidates will be awarded the SMstudy® Marketing Strategy Expert certification by SMstudy® after passing the exam.
Experts are able to specify the overall pricing and distribution strategies of a product or brand, and outline the objectives, metrics and budgets for all marketing activities.